FLAVOURS HAT BRAND
LOGO & HAT DESIGNS PROJECT

BRAND IDENTITY | ILLUSTRATION | VECTOR DESIGN

ABOUT THE PROJECT:

Commissioned to design the logo and visual identity for Flavours, a contemporary hat brand. Developed a clean, distinctive logo concept featuring subtle punctuation variations — a full stop or exclamation mark — to reflect brand personality and attitude. Designed a range of hat graphics themed around different “flavours”: AmnesiaDiesel, and Gelato, each represented by unique illustrative icons — dizzy eyes, a petrol can, and an ice cream motif — positioned on the back of each hat to symbolise its identity.

TOOLS USED: ADOBE ILLUSTRATOR