Lucifer is a premium children’s streetwear concept created in response to a commercial fashion design brief. The project focused on developing a unisex T-shirt and hoodie collection for children aged 4–10, balancing bold streetwear graphics with a child-appropriate, retail-ready direction.

The concept explores confidence, individuality and self-expression through expressive brush typography, a broken halo symbol, minimalist colour palettes and oversized garment styling. The final outcome included logo design, brand identity, apparel graphics, garment artwork, packaging applications, lookbook visuals and fashion mockups.